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Becoming data driven will not be achieved by acquiring new technologies and tools alone. It requires a holistic transformation of existing business models involving culture change, process redesign and a step change in data management capabilities. A realistic roadmap which spells out what an organisation must do to achieve its data goals and aspirations is essential. This seminar by Nigel Turner will outline the practical steps needed to produce an achievable data strategy and plan, and how to ensure that it becomes a living and agile blueprint for digital change.